About Our Organization

THE GENESIS

Ruth Anand had envisioned to help the underprivileged, the needy and the hurting women folk living on the coastal areas of Andhra Pradesh from the year 1989. Women / girls were discriminated against and looked down by men of the household. Male domination was predominant in all the rural families. She had seen suffering in almost all the homes. However, as providence would have it, her marriage brought her to Bangalore.

Ruth’s exposition to social reality while serving in various Institutions / Non-Government Organizations in Bengaluru brought her face to face with women who are in desperate situations. Their silent screams could not be ignored. In urban slums Bengaluru, there was the clamorous need to address women subjected to atrocities from families and communities. Along with facing poverty, debts. the women especially from urban slums have to put up with domestic violence at home. Outside homes, they battle rapes, trafficking, prostitution, injustice etc.

Unlike our counterparts (NGO’S) working among women in other countries, who are able generate sufficient funds to help women in distress, also most importantly providing temporary shelters, here in Bengaluru, we have the uphill task of empowering and equipping the women who are slaves to shame and injustice, with very limited resources.

The roadmap for the Vision and Mission became very clear: Helping women in financial distress, without basic education, limited skills, and also women without much-needed support from families in a changing complex urban landscape, especially in semi-urban slums.